Organizing Your Marketing: How to Use Campaigns & Channels for Link Tracking As your marketing efforts grow, so does your data. In the beginning, tracking five or ten short links is easy. But what happens when you’re running a...
The Power of CTA Overlays: How to Drive Traffic Back to Your Site In the world of content marketing, sharing is caring—but it can also be a "leaky bucket." When you share a great article from TechCrunch or Vogue to your followers, you...
Why Branded Short Links Increase Your Click-Through Rate by 34% In marketing, every detail matters—right down to the characters in your URLs. If you are still using generic short links like bit.ly/3xK9pL, you are leaving traffic on the...